Answer Engine Optimization (AEO)
Your customers are asking AI who to hire. Does it know you exist?
More buyers start with ChatGPT, Google's AI answers and other assistants. AEO makes your business clear, credible and easy for those systems to understand and reference.
What it is
AEO, explained.
Answer Engine Optimization (AEO) is the practice of structuring your website, content and online reputation so AI-powered search and answer tools can accurately understand what your business does and include it in their answers.
Clarity for machines and humans
Clear service definitions, FAQs and structured data that answer real questions directly.
Authority signals
Consistent information about your business across the web, so AI tools see one clear story.
A head start
Most competitors haven't adapted yet. Early, honest work compounds.
What's included
Everything it takes.
- AI search visibility strategy
- AI discoverability audits
- Content optimization for answer engines
- Structured information and FAQs
- Entity and authority development
- AI-search-ready website architecture
- Structured data (schema markup)
- Visibility measurement
Exact inclusions are confirmed in your quote or package.
How it works
The process.
- 1
Visibility check
We test how AI tools currently describe your business and competitors.
- 2
Fix the foundation
Structured data, clear definitions and consistent business information.
- 3
Answer real questions
Content built around the questions your buyers actually ask.
- 4
Measure and refine
We track how answers change over time and keep improving.
In their words
Small businesses. Real results.
600 → 13,000 followers in six months
“When we started with Gawker Traffic, our social media was barely noticeable with just 600 followers. After signing up for a custom Social Media package, our account exploded to over 13,000 followers in just six months!”
“We knew SEO was important, but we didn't realize just how much until we saw our website climb to the first page on Google thanks to Gawker Traffic.”
“As a small business, hiring a full-time social media marketing manager just isn't in the budget. But with Gawker Traffic, you'd think we had one!”
FAQ
Common questions
Get started
Check My AI Visibility.
Two minutes. Name and email are all we need — add more if it helps. We'll reply with next steps or a quote.